A habit transformation app

It's not a willpower problem. Your habit is meeting a need.

Find out why you keep scrolling, snacking or putting things off, or what stops you exercising, saving or studying. Then transform it gently, about 66 days or longer if you need it, for your own why, with no shame and no streak resets.

About 5 minutes, mostly one tap. Free quiz, free first week and 3 free AI coach replies. Habit coaching, not therapy. For adults 18+.

Day 40, with 33 days done. Missed days never reset you.

Your Habit Profile

Two answers most habit apps never give you

The need your habit meets. Six habit types: the Stress Soother, Stimulation Seeker, Reward Chaser, Autopilot, Escape Artist and Belonging Seeker.

The voice that keeps it going. Nine inner voices, like the Driver ("Rest has to be earned") or the All-or-Nothing ("I've already blown it"), each with a kind line to answer back.

Example result
The Stress Soother

Your habit calms tension. It works for a few minutes, then guilt adds more stress and it starts all over again.

Loudest inner voice The Driver “Rest has to be earned. Keep going.” Answer it: “I don't have to earn rest.”

How it works

About 5 minutes to start, then a few minutes a day for about 66 days, or longer if you need it. Understand what your habit gives you, find your why, build a kinder way to meet the same need, and become the person you want to be.

1

Start in about 5 minutes

Five short steps, mostly one tap. Pick your habit, tap through a few cards written for it, and add your why. You get your Habit Profile and a 66-day plan.

2

A few minutes a day

A 2-minute lesson chosen for you, and one swap that keeps the reward but changes the routine. Tempted? A 2-minute pause is one tap away.

3

Check in · 30 seconds

Did you do your swap? Tap what helped or what got in the way. Your patterns appear as you go, and missing a day never resets your progress.

Watch it in a song: Let’s make change, a short guide to your first days with Selibera.
Understand→Your why→A kinder way→Become

Your 66 days move through four stages: weeks 1–2, 3–4, 5–7 and 8–10. You move on when you’re ready. In one well-known study, new behaviours took about 66 days on average to feel automatic, and missing a day didn’t undo progress. Habits held for many years can keep going in more 66-day phases, up to about 13 months. When a habit feels part of you, it becomes one of your Non-Negotiables and you choose the next one.

Source: Lally et al., 2010. Selibera is habit coaching. It does not diagnose, treat or cure any condition.

Built for the hard moments

“Tempted right now?” button

Change your state first, a 2-minute guided pause, then a better way to meet the same need. Or calm your body with one-minute grounding tools.

AI journaling coach

After a slip, write it out or talk it through. The coach traces the trigger and the inner voice, then answers like a kind inner parent. It's an AI, not a clinician.

Your 66-day circle and awards

Watch the circle close, one segment a day, with 11 awards from Seed planted to Fully rooted.

Whole-life coaching

Your habit isn't only about food or willpower. A life balance spider web shows which parts of life feel full and which feel empty, what your habit already feeds, and where you'd like to grow next. Plus reparenting prompts for the hard days.

Kind nudges

A reminder at your time, a nudge at 8pm if you haven't checked in, and never a guilt trip.

Share your circle

Send your progress to WhatsApp, Telegram or Discord. Your journal always stays private.

Made by a coach, not a tech company

“You're not broken. Your habit has been trying to help you. Let's find a kinder way, together.”

Selibera was designed from health coaching, not from a tech playbook. It looks at your whole life, not just the habit: your rest, relationships, work, joy and what you eat. It starts by understanding the need your habit meets, so you can meet it in a kinder way. And it's forgiving by design: no shame, no streak resets, and missing a day never undoes your progress.

Start free. Stay if it helps.

Free

US$0
  • Quiz and full Habit Profile
  • Your first week of the program
  • 3 AI coach replies
  • The “Tempted right now?” pause and crisis support
Take the free quiz

Selibera Plus

Founding price
US$49.99first year

Join the 1 January cohort at the founding price (until 31 January 2027). Then US$74.99/year or US$9.99/month.

  • The full 66-day program
  • AI coach and “Talk it through” chats (fair use)
  • Circle, awards and progress report
  • Non-Negotiables and buddy sharing
Join the 1 January cohort

Paid plans open with the 1 January cohort. Prices are proposed and renew automatically until you cancel. They’re in US dollars for everyone, Singapore included, so the price is the same wherever you live; your card converts it at your bank’s rate.

When you want more support

In Singapore, we'll point you to registered (SRP/SAC), credential-verified therapists who understand habits and what drives them. Elsewhere, we share local helplines where we have them, and ways to look for a therapist near you.

The therapist directory opens in early 2027, starting in Singapore. Details for therapists who’d like a founding listing are coming soon.

Join the 1 January cohort

You don't have to do this alone. Start your 66 days together on Friday 1 January 2027, with a free private Discord (18+). Graduation day is Sunday 7 March.

Founding price until 31 January 2027. Sign-ups open in December.

Questions

Is this therapy?

No. Selibera is self-guided habit coaching. It doesn't diagnose or treat any condition. If you want deeper support, we'll point you to a professional.

What happens after 66 days?

66 days is a general guide, not a deadline. If your habit still needs time, keep going: deep-rooted habits can continue in more 66-day phases, up to about 13 months. When it feels part of you, it graduates to your Non-Negotiables and you choose your next habit to transform.

Is the AI coach a real person?

No. It's an AI that replies in a health coach's style. It isn't a human, therapist or doctor, and it won't give medical advice.

What happens to my journal?

It's never shared with other people. To write a reply, the AI coach reads your entry, your nickname and your age range. Your full name stays on your phone.

What if I slip up?

Nothing resets. A slip is information. Journal about it, then take one small next step.

Which habits does it cover?

Any habit you describe in your own words. You can let go of an unhealthy habit, like phone scrolling, night snacking, procrastinating or overthinking, or build a healthy one from scratch, like exercising, saving money, studying, learning a language or going to bed earlier.

What about alcohol, drugs, gambling or sexual habits?

These can cause real harm, so Selibera checks in on how you’re doing first, with a few caring questions. Depending on your answers, it points you to people who can help, like a doctor, counsellor or helpline, before or alongside your Selibera plan: the same 66 days of daily lessons, habit log and AI coach that everyone gets. If the answers show the habit is causing serious harm, it suggests a specialist first. For eating disorders, self-harm or thoughts of suicide, it goes straight to support.

What if my habit is linked to past hurt?

Selibera gives you gentle body-calming tools for when you feel wound up or shut down. It never asks you to revisit painful memories. Healing trauma itself is best done with a trauma-informed therapist, for example one trained in EMDR or somatic therapy, at your own pace.

Who can use it?

Adults 18+, anywhere in the world, in English for now. It works in your phone's browser. On iPhone, add it to your Home Screen to get reminders.

If you need support right now

Selibera is not a crisis service. In Singapore: mindline 1771 (24/7), SOS 1767 (24/7), emergency 995.

Elsewhere: call your local emergency number or find a helpline near you. In the app, tell us where you live and you’ll see helplines for your country.

Take the free quiz